He has been consulted on many projects including assisting in the evolution of the CentreCup putting trainer for Swingrite Ltd into the CentreCup Pro.

He provides putting stroke seminars for County Golf Partnerships; providing an insight of his ‘Tour Proven’ coaching methods and data on fitting players correctly for their stroke and putter.
He is continually approached to provide coaching seminars for County coaches & players, world renowned academies and European Elite Player Programmes & PGA’s.

Andy continues his travel around UK, Europe & recently America and has delivered over 100 putting seminars to: Amateur Golfer’s, PGA Professionals and Tour Players alike. Andy proudly Coached at the annual London & Manchester Golf Shows where his insights into putting were always hugely popular and provided the launch platform for his hugely successful Putting Training System T-Stroke in November 2012.

“I am immensely privileged to coach all levels of the game. So whether you are learning to play this great game or winning Pro Tournaments, I look forward to helping you improve your own putting very soon. Come and discover the ‘TRUTH ABOUT PUTTING!’ and see your scores improve….”
Andy designed the T-Stroke – Putting Training System, the ‘tour proven’ training aid that encourages players into the perfect set-up for a naturally responsive putting stroke during practise and competition.

‘T-Stroke’ training aids are used by all of Andy’s clients and endorsed by 2012 Abu Dhabi HSBC Champion Robert Rock and 2009 & 2011 Solheim Cup Captain & 1997 US Open Champion Alison Nicholas.

PUTTER DESIGN

Andy is a regular putting consultant on Tour and has seen the latest designs of putters come and go over the years . His knowledge and expertise is highly regarded by the games leading players and numerous equipment manufacturers. Andy has studied the design facets of the putter and how they may or may not affect a players stroke and seen many players improve their putting stats just by enlightening a player as to how the design/style of the putter works. Understanding putter design dramatically changes a players outlook and determines what a player can use for their best putting. All this knowledge isn’t going to go to waste, we will see Andy’s own putter designs in 2015.

PUTTER FITTING

Andy has been a SeeMore Putting Institute Coach & Fitter since 2012. Interestingly, Andy had applied a fitting system in his Academy similar to the SeeMore’s fitting principles for years before he was introduced to their products and systems. The SeeMore Putter Company is the largest independent Putter Manufacturer in the world, they currently endorse Andy’s T-Stroke training aids.

A Putter-Fitting is an educational experience whereby Andy ensures all his students understand why a correctly fitted putter will work for them. “It’s not just about fitting a putter, it’s about wholly educating a player in putter design, putting posture and stroke, and how the correct lie, length, loft and grip choice will improve their putting experience and as their putting performance improves their confidence grows as a result.

In the last decade, I have seen Players at every level, especially ‘Tour-Players’ suffer on the greens from self-doubt, and I believe this is largely from a lack of knowledge. As a result, they move from one putter to another, trying to find a solution to their lack of consistency and performance and the answer maybe more simple than we tend to think. Over the years, I have built a consistent fitting routine as standard into each putting consultation, consequently ensuring a greater success for me as a coach but more importantly for the players. It may surprise you, but I rarely see a player with the correct putter specifications when they arrive for a fitting or putting consultation. As with irons and driver performance, a repeatable, sound putting stroke starts with a putter that fits the player. In the same way we can’t all wear the same suit off the shelf we can’t all use the same putter either. Golfers have become accustomed to having their irons & their drivers custom fitted, but few of us give our putter a second thought to being custom-built or at least adjusted to fit us correctly.

MANUFACTURERS AND RETAILERS DO NOT HELP THIS MATTER! Manufacturers insist we all use 33″, 34″ or 35″ putters even though we may vary in height significantly. Sure, we can cut a putter down if we are shorter, or “bend over more” in our setup if taller. In my experience, most of us are using putters way too short, encouraging poor posture and stroke movement.

AND AS FOR THE LACK OF LADIES PUTTERS ON THE MARKET, IT IS A DISGRACE!

What makes a putter suitable for ladies? Well, painting it pink, cutting it down to 33″ and putting a pretty grip on, doesn’t make it a ladies putter! For more information of ladies putter requirements see contact details.

WHY IS A CORRECTLY FITTED PUTTER SO IMPORTANT?

The lack of momentum in the stroke requires a perfect posture otherwise a player is prone to manipulate the movement of the putter causing subtle club-face errors resulting in missed putts. The correct setup is vital in order that the stroke is free to swing naturally & path of the club and face angle is uninhibited.
Virtually every consultation requires the putter to be adjusted to suit the individual. I have personally adjusted around 90% of all putters of golfers who have lessons with me. The most significant measurement is the lie of the putter as this determines the optimum length required and these two factors dictate the player’s ability to putt according to their own ‘specific biomechanical blueprint’. It is paramount that the club is the correct lie, length, loft & weight. Andy offers a comprehensive custom fitting service for all golfers at his Putting Academy. SAM PuttLab and high-speed video analysis provides me with the data that confirms the necessary measurements are correct. This feedback gives the player confidence to know the changes will work, even if they feel a little strange to start with.”

AS THE PUTTER IS USED FOR 40% OF THE SHOTS ON THE COURSE, IT IS MY OPINION THAT IT IS MORE IMPORTANT TO BE CORRECTLY FITTED FOR A PUTTER THAN ANY OTHER CLUB IN THE BAG!

HOW DO WE FIT PUTTERS?

There are basically two ways to fit a putter! Firstly, we can fit the putter to the player, as many retailers would. This method has nothing to do with addressing the reasons for poor putting. Changing putter doesn’t improve putting long-term. This method takes the golfer as they are on the day and using the options on the shelf finds a putter that isn’t custom build for you.
Alternatively, we can learn how to achieve our ideal putting posture and stroke and then build a putter that perfectly suits your optimised set-up! This is the most effective approach to achieving long-term positive results and SAM PuttLab backs this up with improved scores very quickly. Unfortunately, putting coaching hasn’t really improved golfing skills and poor posture doesn’t help. Using an ill-fitted putter will cause poor stroke habits and skills. A custom-built putter doesn’t have to be costly. However, buying off the shelf putters end up costing more, as we end up buying another putter that doesn’t suit us.

SO, WHAT GETS FITTED?

1. LENGTH: It is essential for the golfer to stand to the ball in the correct posture position. The eyes shouldn’t be positioned over the ball or target-line as this would compromise the arm-hang position causing the forearms, wrist and hands to move independently in an effort to control the clubface rotation. The correct biomechanical position for the arms places them in a position where the putter swings naturally and returns the face squarely to the intended target. Couple this with the correct lie and the putter-head rotation remains square to the path of the sweet-spot of the putter as it swings around the spine while attached to the hands, arms & shoulders. The putter-head pendulum does not move in a straight line but on a gentle arc (inside-square-inside). The correct length determines a golfer’s ability to perform with consistency in conjunction with our bodies natural tendencies.

2. LIE: The correct lie angle helps to establish the ideal posture position time and again. An incorrect lie angle on the putter will not assist in establishing the ideal setup position for performance and consistency. The rules of golf dictate that a putter will have at least 10 degrees of shaft lean (lie angle) towards the player. Most manufacturers add an additional 8 to 10 degrees meaning approx 70-72 degree lie as a standard measurement. The lie angle of the putter helps to determine the golfers set-up position, the correct lie will ensure a consistent, neutral set-up position and maintain a square clubface position during the stroke and impact zone helping to start the ball on the chosen line. A putter with a lie angle too upright, but sitting correctly, will cause the golfer to adjust their wrist angle encouraging tension in the forearms and shoulders. Poor body movement and head stability will result and the smooth-flowing rotation of the stroke will be affected. Likewise, a putter that is too flat will cause a golfer to stand either too far away from the ball or bend too far over from the waist and limit the body’s ability to rotate through the ball resulting in poor clubface movement and a probable wristy stroke as a result. The correct lie angle should see the putter-head flat on the ground, whilst the shaft, if extended would run parallel up the forearm to the back of the elbow.

3. LOFT: The correct loft will vary from individual to individual and the standard loft on a putter varies from one manufacturer to another. So there is no one single measurement that fits all. The roll of the ball is determined by the correct loft at impact and governed largely by the players’ angle of attack on the ball & shaft-lean during the forward stroke, so if your putter has minimal loft and the hands are say, 4 or 5 degrees ahead of the putter-face at impact the ball will be forced into the ground at impact and not roll as effectively as it could after impact. Likewise, a putter with too much loft at impact will cause a delay in the most effective ball roll, this time the ball will lift into the air at impact rather than rolling; bouncing and skidding before the true-roll takes effect. These factors are assessed using analysis equipment and high speed cameras to determine the optimum loft for the player. Adjustments can be applied to the shaft-lean at address on most putters, but many can’t adjust the loft of the club once it has been milled or finished and as this will affect how the club sits on the ground isn’t the most effective way to achieve the optimum loft for the player. Very few manufacturers will mill each putter face to specific lofts without significant cost to the golfer.

4. LOOKS: THE SHAPE & STYLE OF THE PUTTER: Allegedly, putters have differing stroke characteristics and each design affects the amount of clubface rotation during the stroke. Some manufacturers suggesting that the amount of ‘toe-hang’ will help determine which putter works best for your stroke, or where your eyes are positioned in relation to the ball will also determine the putter-head style recommended! However, if that is the case, then some of the best putters in the world have been using the wrong type of putter for their stroke pattern or eyes. Fortunately, there is a very simple formula for choosing the correct putter. During your putter-fitting we will discuss the various options available to you to determine your best putter.

5. WEIGHT & BALANCE: Shortening a putter makes the putter feel much lighter and requires re-weighting in order to re-balance the putter. Most putter lengths are adjusted making the putter shorter, (Manufacturers make shorter putters with heavier heads, approx 10g per 1″) this is balance weight and a feeling, as the amount of weight removed is minimal, but affects the balance of the club significantly! This is an individual feeling to each player though, and as such is something a player can try themselves. Self-adhesive lead tape allows the golfer to experiment to see if a heavier putter would suit them.

Call me to discuss your personal fitting session and let us establish your best way to lower your scores, starting with your putter. T: 08453 700422 or M: 07966 235706